Customer Relationship Marketing;:Theoretical And Managerial Perspectives (Record no. 43521)

MARC details
000 -LEADER
fixed length control field 00515nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250402150951.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250402b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780000989987
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812 MAL
100 ## - MAIN ENTRY--PERSONAL NAME
Author Malhotra, Naresh K.
245 ## - TITLE STATEMENT
Title Customer Relationship Marketing;:Theoretical And Managerial Perspectives
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place USA
Publisher World Scientific (Rbpl)
Publication Year 2024
300 ## - PHYSICAL DESCRIPTION
Extent 348;. pages: 28 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Customer Relations-Management; Relationship Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Accession Date Vendor Price Bill number Total Checkouts Full call number Barcode No Date last seen Discount Bill Date Koha item type Suggested By
    Dewey Decimal Classification     IMTN IMTN Rack 37-A 03/26/2025 Raghav Books Private Limited 995.00 2374   658.812 MAL 33801 04/02/2025 30 02/14/2025 Books Dr. Mantha Raghu (Head Librarian)
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