Quantum Marketing :Mastering the New Marketing Mindset for Tomorrows Consumers (Record no. 43586)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01282cam a2200313 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 21762862 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250417095439.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 201020s2021 tnu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2020948516 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781400223954 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9781400224036 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 RAJ |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Author | Rajamannar, Raja, |
| 245 10 - TITLE STATEMENT | |
| Title | Quantum Marketing :Mastering the New Marketing Mindset for Tomorrows Consumers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place | USA |
| Publisher | Harper Collins Leadership |
| Publication Year | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 220;. pages 24 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (pages 201-210) and index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges marketers face to thrive in a modern business world that is changing with unprecedented speed and disruption"-- |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Marketing; Quantum Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Nashville : |
| Name of producer, publisher, distributor, manufacturer | HarperCollins Leadership, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2021] |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 2 |
| e | epcn |
| f | 20 |
| g | y-gencatlg |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Accession Date | Vendor | Price | Bill number | Total Checkouts | Full call number | Barcode No | Date last seen | Date last checked out | Discount | Bill Date | Koha item type | Suggested By |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | IMTN | IMTN | Rack 21-B | 03/28/2025 | Raghav Book Private Limited | 2510.70 | 2374 | 2 | 658 RAJ | 33870 | 07/21/2025 | 07/12/2025 | 33 | 02/14/2025 | Books | Dr. Mantha Raghu (Head Librarian) |
