00325nam a2200121Ia 4500008004100000041000800041082001400049100002000063245004500083260003700128300003100165365000700196240624s9999    xx            000 0 und d  aeng  a658.8 KIR  aKIRK BRADFORD C  aLESSONS FROM A CHIEF MARKETING OFFICER W  c2003aNew DelhibTata McGrawhill  axii, : 243 : p. : cm. ; 24  cRS