00353nam a2200133Ia 4500008004100000041000800041082001400049100001600063245003700079250001400116260004500130300003300175365001100208240624s9999 xx 000 0 und d aeng a659.1 PER aPERCY LARRY aSTRATEGIC ADVERTISING MANAGEMENT a(3rd ed.) c2009aNew DelhibOxford University press axviii, : 424 : p. : cm. ; 24 cRSb30