00315nam a2200121Ia 4500008004100000041000800041082001500049100002000064245002300084250001400107260003900121300003300160240624s9999 xx 000 0 und d aeng a658.87 COU aCOUGHLAN ANNE T aMARKETING CHANNELS a(6th ed.) c2004aNew DelhibPearson Education axviii, : 590 : p. : cm. ; 24