00265nam a2200109Ia 4500008004100000041000800041082001400049100002200063245002600085260003100111300001300142240624s9999    xx            000 0 und d  aeng  a658.8 LEV  aLEVITT THEODORE M  aMARKETING IMAGINATION  c1986aNew YorkbFree Press  a238 : p.