00487nam a2200145Ia 4500008004100000041000800041082001400049100002100063245004400084260003200128300003200160365001100192999001700203952012100220240624s9999 xx 000 0 und d aeng a658.8 McD aMCDONALS MALCOLM aMARKETING ACCOUNTABILITY HOW TO MEASURE c2010aNew DelhibKogan Page aviii, : 293 : p. : cm. ; 23 cRSb33 c23002d23002 00104070aIMTNbIMTNcRack 35-Ad2014-09-25eIBHg995.00o658.8 McDp23002r2024-06-24 00:00:00t1w2024-06-24yBK