00315nam a2200121Ia 4500008004100000041000800041082001500049100002100064245003400085260003500119300003200154365000700186240624s9999    xx            000 0 und d  aeng  a658.83 CHI  aCHISNALL PETER M  aESSENCE OF MARKETING RESEARCH  c2003aNew DelhibPrentice-Hall  aviii, : 211 : p. : cm. ; 22  cRS