00310nam a2200121Ia 4500008004100000041000800041082001400049100001900063245003200082250001400114260002700128300003300155240624s9999 xx 000 0 und d aeng a658.8 KOT aKOTABE MASAAKI aGLOBAL MARKETING MANAGEMENT a(5th ed.) c2012aNew DelhibWiley axxiii, : 717 : p. : cm. ; 27