00315nam a2200121Ia 4500008004100000041000800041082001400049100001400063245004000077260003700117300003200154365000700186240624s9999 xx 000 0 und d aeng a658.8 LAL aLAL RAJIV aMARKETING MANAGEMENT TEXT AND CASES c2005aNew DelhibTata McGrawhill axiii, : 812 : p. : cm. ; 26 cRS