00325nam a2200121Ia 4500008004100000041000800041082001600049100002200065245004400087260002900131300003100160365001200191240624s9999    xx            000 0 und d  aeng  a658.827 SCH  aSCHAEFER WOLFGANG  aRETHINKING PRESTIGE BRANDING SECRETS OF  c2015aLondonbKogan Page  axiv, : 254 : p. : cm. ; 23  cGBPb30