00283nam a2200121Ia 4500008004100000041000800041082001200049100001200061245004300073260000900116300003100125365000500156240624s9999    xx            000 0 und d  aeng  a659 RIE  aRIES AL  aFALL OF ADVERTISING AND THE RISE OF PR  c2002  axxi, : 295 : p. : cm. ; 21  c