00346nam a2200133Ia 4500008004100000041000800041082001400049100001700063245004500080250001400125260003500139300003100174365000700205240624s9999    xx            000 0 und d  aeng  a658.8 SRI  aSRINIVASAN R  aCASE STUDIES IN MARKETING THE INDIAN CON  a(2nd ed.)  c2003aNew DelhibPrentice-Hall  axiv, : 270 : p. : cm. ; 24  cRS