00330nam a2200133Ia 4500008004100000041000800041082001500049100001200064245003700076250001400113260003100127300003100158365000700189240624s9999    xx            000 0 und d  aeng  a658.83 KUM  aKUMAR V  aESSENTIALS OF MARKETING RESEARCH  a(2nd ed.)  c2005aNew YorkbJohn Wiley  axix, : 553 : p. : cm. ; 24  cRS