00365nam a2200133Ia 4500008004100000041000800041082001700049100002200066245004500088250001400133260004400147300003300191365000700224240624s9999 xx 000 0 und d aeng a658.4012 KEL aKELLER KAVIN LANE aSTRATEGIC BRAND MANAGEMENT BUILDING MEAS a(2nd ed.) c2004aNew DelhibPrentice-Hall of India axxvii, : 788 : p. : cm. ; 26 cRS