Charan, Ashok <br/><br/>
Marketing Analytics: A Practitioners Guide To Marketing Analytics And Research Methods 

 - 5th Reprint 
 - Singapore  World Scientific  2023 
 - 694;. P. 22 CM 
<br/><br/><label>ISBN: </label>9780000988881 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research-Data processing; Quantitative Research.
<br/><br/><label>Dewey Class. No.: </label>658.83 CHA