02454cam a2200361 i 4500 23348108 20250405103414.0 231012s2024 maua 001 0 eng 2023046078 9781647826253 9781647826260 eng pcc 658.4038 GOV Govindarajan, Vijay, Fusion Strategy :How Real Time Data and AI Will Power the Industrial Future Bosten Harvard Business Review Press 2024 Boston, Massachusetts : Harvard Business Review Press, [2024] vi, 214 pages :25 cm illustrations ; text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes index. "Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, computing power, and artificial intelligence, things are changing-fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-a-kind playbook that will help companies combine what they do best-create physical products-with what digitals do best-use algorithms and artificial intelligence to parse ginormous, interconnected datasets-to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust real-time insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Or else they'll fall on the wrong side of the next great digital divide. Fusion Strategy is the way forward"-- Information technology Big data Management Artificial intelligence. Venkatraman, Venkat, Online version: Govindarajan, Vijay. Fusion strategy Boston, Massachusetts : Harvard Business Review Press, [2024] 9781647826260 (DLC) 2023046079 7 cbc orignew 1 ecip 20 y-gencatlg BK 43579 43579 0 0 ddc 0 0 IMTN IMTN Rack 29-A 2025-03-28 Raghav Books Private Limited 1199.00 2374 2 2 658.4038 GOV 33899 2026-01-16 19:04:52 2026-01-15 30 2025-02-14 BK Gargi Sajwan (2024413)