Quantum Marketing :Mastering the New Marketing Mindset for Tomorrows Consumers
- USA Harper Collins Leadership 2021
- xix, 220;. pages 24 cm
Includes bibliographical references (pages 201-210) and index.
"Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges marketers face to thrive in a modern business world that is changing with unprecedented speed and disruption"--