00314nam a2200121Ia 4500008004100000041000800041082001600049100001800065245003700083260003500120300003200155365000500187240624s9999    xx            000 0 und d  aeng  a658.802 RAO  aRAO VITHALA R  aANALYSIS FOR STRATEGIC MARKETING  c1998aNew YorkbAddison Wesley  axiii, : 514 : p. : cm. ; 23  c