00328nam a2200133Ia 4500008004100000041000800041082001400049100001800063245003200081250001400113260003100127300003100158365000500189240624s9999    xx            000 0 und d  aeng  a658.8 AAK  aAAKER DAVID A  aSTRATEGIC MARKET MANAGEMENT  a(6th ed.)  c2003aNew YorkbJohn Wiley  axiv, : 338 : p. : cm. ; 23  c