000 00347nam a2200133Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.827 KAP
100 _aKAPFERER JEAN NOEL
245 _aSTRATEGIC BRAND MANAGEMENT
260 _c2003
_aNew Delhi
_bKogan Page India Private limited
300 _a443 , p
365 _cRS
_b30
999 _c12662
_d12662