000 00332nam a2200133Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.827 AAK
100 _aAAKER DAVID A
245 _aBRAND PORTFOLIO STRATEGY CREATING RELEVA
260 _c2004
_aNew York
_bFree Press
300 _a368 : p.
365 _c
_b15
999 _c17355
_d17355