000 00383nam a2200145Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.8 FAR
100 _aFARRIS PAUL W
245 _aMARKETING METRICS THE DEFINITIVE GUIDE T
250 _a(2nd ed.)
260 _c2011
_aNew Delhi
_bPearson Education
300 _axv, : 414 : p. : cm. ; 25
365 _cRS
_b30
999 _c18952
_d18952