000 00350nam a2200133Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.827 GUP
100 _aGUPTA NITISH RAI
245 _a7 PRINCIPLES OF BRAND MANAGEMENT
260 _c2011
_aNew Delhi
_bMcGraw-Hill
300 _aviii, : 122 : p. : cm. ; 22
365 _cRS
_b27
999 _c21935
_d21935