000 00344nam a2200133Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.8 HAR
100 _aHARDEN LELAND
245 _aMARKETING BY THE NUMBERS HOW TO MEASURE
260 _c2011
_aNew York
_bAMACOM
300 _aviii, : 246 : p. : cm. ; 23
365 _c
_b25
999 _c22380
_d22380