000 00381nam a2200145Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.8 PAL
100 _aPALMER ADRIAN
245 _aINTRODUCTION TO MARKETING THEORY AND PRA
250 _a(2nd ed.)
260 _c2011
_aNew Delhi
_bOxford India
300 _axxiii, : 551 : p. : cm. ; 24
365 _cRS
_b31
999 _c23138
_d23138