000 00382nam a2200145Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.83 LEE
100 _aLEE ALVIN
245 _aMARKETING STRATEGY A LIFE CYCLE APPROACH
260 _c2013
_aNew Delhi
_bCambridge University Press
300 _axii, : 291 : p. : cm. ; 25
365 _cRS
_b32
440 _v1
999 _c27423
_d27423