000 00335nam a2200133Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.83 AAK
100 _aAAKER DAVID A
245 _aMARKETING RESEARCH
250 _a(11th ed.)
260 _c2016
_aNew Delhi
_bWiley India
300 _axiv, : 647 : p. : cm. ; 25
999 _c28539
_d28539