000 00379nam a2200145Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a659.1 BEL
100 _aBELCH GEORGE E
245 _aADVERTISING AND PROMOTION AN INTEGRATED
250 _a(9th ed.)
260 _c2012
_aNew Delhi
_bTata McGraw- Hill
300 _axxxv, 769 p.; 27 cm.
365 _cRS
_b38
999 _c28980
_d28980