000			00354nam a2200133Ia 4500
008			240624s9999 xx 000 0 und d
041			_aeng
082			_a658.8 KUC
100			_aKUCUK S UMIT
245			_aBRAND HATE NAVIGATING CONSUMER NEGATIVIT
260			_c2016 _aSwitzerland _bPalgrave Macmillan
300			_aix, 141 p.; 23 cm.
365			_cERU _b33
999			_c32134 _d32134