000 00548nam a22001937a 4500
005 20250401145858.0
008 250401b |||||||| |||| 00| 0 eng d
020 _a9781944660635
041 _aeng
082 _a658.812 SOM
100 _aSoman, Dilip
245 _aManaging Customer Value: One Step at a Time
250 _a2nd
260 _aNew Jersey
_bWorld Scientific
_c2022
300 _a389;. pages: 23 cm
650 _aCustomer Relations-Management; Marketing-Management. Customer Loyalty
700 _aMarandi, Sara N.
942 _cBK
999 _c43503
_d43503