000 00478nam a22001697a 4500
005 20260521100852.0
008 260521b |||||||| |||| 00| 0 eng d
020 _a9780143473787
041 _aEng
082 _a658.827 GUP
100 _aGupta, Shivaji Das
245 _aMarketing that Works: Building Breakthrough Brands in India
260 _aHaryana
_bPenguin Business
_c2026
300 _a278;. P. 21 cm
650 _aBrand Marketing; General Management
942 _cBK
999 _c46707
_d46707