| 000 | 00509nam a22001697a 4500 | ||
|---|---|---|---|
| 005 | 20260521165259.0 | ||
| 008 | 260521b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789819820467 | ||
| 041 | _aEng | ||
| 082 | _a658.8 KUM | ||
| 100 | _aKum, Doreen | ||
| 245 | _aThe Modern Marketing Playbook: Win Digital First Consumers with Real World Strategies | ||
| 260 |
_aNew Jersey _bWorld Scientific _c2026 |
||
| 300 | _a426;. P. 22 cm | ||
| 650 | _aMarketing; Marketing--Technological innovations | ||
| 942 | _cBK | ||
| 999 |
_c46740 _d46740 |
||