000 00359nam a2200133Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.8 PAL
100 _aPALMER ADRIAN
245 _aINTRODUCTION TO MARKETING THEORY AND PRA
260 _c2004
_aNew Delhi
_bOxford University press
300 _axxiv, : 670 : p. : cm. ; 25
365 _cRS
999 _c5633
_d5633