000 00358nam a2200145Ia 4500
008 240624s9999 xx 000 0 und d
041 _aeng
082 _a658.817 CHE
100 _aCHERNATONY LESLIE DE
245 _aCREATING POWERFUL BRANDS
250 _a(3rd ed.)
260 _c2006
_aOxford
_bElsevier
300 _axvii, : 467p. ; 22cm.
365 _cRS
_b35
999 _c5825
_d5825